Assertive & Co. | Lead with Confidence and Conviction to Thrive Faster

We are communication coaches, educators and creators in a creative world of worlds converging: east and west, black and white, secular and spiritual, modern and traditional, real and virtual, and all of that humanity's lineages have to offer in their many rich expressions, affirming narratives that undo illusions of separation, shed light on universal truths and transcend our differences.

Led and co-founded by Drima (a.k.a. Amir Ahmad Nasr) as your coach and leader, and co-founded and creative directed by Evelyn Skye Blaise as advising partner, everything we do based on our values and with our global associates and strategic partners in our coaching intensives is in service of guiding you in leadership self-expression mastery and advocacy strategy.

And all, to enrich your livelihood as you grow in your resilience, freedom and prosperity.

Welcome to Assertive & Company.

QUOTES WE LOVE AND STAND BY

"The ability to look deeply is the root of creativity." — The Legendary Music Producer Rick Rubin

"We must promote basic human values, the inner values that lie at the heart of who we are as humans." — The Book of Joy

"He had a language that was assertive, eloquent and political, but not devoid of love." — Winner of the Nobel Prize in Literature Toni Morrison describing James Baldwin's writings

"You can have everything in life you want, if you will just help enough other people get what they want... You don't have to be great to start, but you have to start to be great." — Zig Ziglar

"True desire in the heart for anything good is God's proof to you sent beforehand to indicate that it’s yours already." — Denzel Washington

"Our deepest fear is not that we are inadequate. Our deepest fear is that we are powerful beyond measure. It is our light, not our darkness that most frightens us." — Marianne Williamson, Author of A Return to Love

"In the cave you fear to enter lies the treasure you seek." — Joseph Campbell

"Your task is not to seek for love, but merely to seek and find all the barriers within yourself that you have built against it... If you only say one prayer in a day, make it thank you." — Rumi

AssertiveU Presents

ADVANCED COACHING FOR MISSION-DRIVEN CREATORS, FOUNDERS AND EXPERTS

THESE ARE THE VALUES WE ASSERTIVELY LIVE BY AND STAND FOR

UNITY

The reality of unity consciousness and that we are stronger when united in mission with a higher purpose.

DUTY

Duty in service based on the courage of our convictions as a prerequisite in leadership for greater wellbeing.

PROSPERITY

Our intrinsic birthright to express who we are and live out our full potential with greater agency, freedom and fulfilment.